He was raised in a conservative roman catholic blue-collar environment.
Since an early age he was fascinated with the world of luxury. In
his teens, Dietmar started the "Club de Vincent"
to visualize his greater vision. The club was named after the street on which he grew up.
Also in his teens, he
started a few rock bands and a small music magazine.
15, Dietmar became interested in fashion and he entered a 3-year
apprenticeship at the fashion house of
Brühl & Söhne in
Under the leadership of Emilio Valentini―"one of the greatest
salesman ever" ... according to Dietmar―and the mentorship of
Komm.Rat Konsul Kurt David Brühl, he learned sales, marketing and fashion design.
During this time,
took an interest in architecture as he began creating designs for
elaborate luxury homes. In 1978, he created his first artworks. Over the years, Dietmar started a couple of
small fashion companies with the brand names Michele Doré and Camargue Couture.
the spring of 1980, Dietmar purchased a roundtrip ticket to
and after a 24-hour trip he landed in
Las Vegas. Ever since he was a little boy, he wanted to visit
U.S.Dietmar has often said, "I was born in the wrong
country; I should have been born in the U.S." After playing roulette
Venice, Italy and
Campione d'Italia at age 18, he was disappointed that
Las Vegas had a
minimum age requirement of 21 for gambling. Instead of gambling, he
met folks from
Texas and he became a born-again
Christian a few months later. In the summer of 1981, Dietmar returned to
Vienna. On his 21st birthday
he went once again
into a Casino, the
"Circle" on Kärntnerstrasse in
Vienna, and within
less than half an hour he had won enough money to pay off his debts.
After driving an airport shuttle bus for a few months he became an assistant manager in one of
Austria's largest new fashion outlets, Furore in Mode.
In the autumn of 1987 he started his first official merchandise trading
company, Handelshaus D. Scherf. At first, the
company sold promotional $1 watches, but after an extended trip to
Korea, the one-man
operation became almost instantly one of the largest merchandise brokers
for stuffed toys in Austria. "It was all about
handshakes and a man's word, no contracts, and we just had to
trust God to get paid―we had no choice,"Dietmar recalls about such early beginnings.
For many years, Dietmar shared his vision for a discount stock
brokerage service, but he only found closed doors. In 1988,
inspired by the movie
Wall Street, he finally found a solution to implement his
idea. Dietmar used
$15,000 of his own money and
started Europe's first Discount Stock Brokerage firm from his small apartment
in Vienna, Austria.
He teamed up with a small private
bank, Bankhaus Feichtner, which was owned by the largest bank in
Austria, P.S.K.(Österr. Postsparkasse which in turn was owned by the Austrian Postal
Service). The bank was eager to relaunch their dormant securities business
and turning to Dietmar's discount stock brokerage startup was the
ideal conduit to do so.
stock brokerage was an instant success and generated over $100
million in trading revenues within the first year followed by another $100
million within the next six months. Dietmar himself
traded stocks on the
Vienna Stock Exchange
generating capital gains of over 1,000% from March 1989 through March
1990. "In September 1989 our client base went from 600 to 6,000 in just
one month,"Dietmar recalls, "... and all the
phone calls, faxes, etc. I had to do by myself, ... it was a lot
of work." His weekly stock market newsletter
Scherf Report Newsletter was a one-page summary of headline news and
stock tips which was mailed and faxed every Friday evening.
Dietmar was also instrumental in the creation of the world's first
ETF, the Feichtner Basket, which was issued in the fall of 1989.
One of the greatest financial highlights
back then was his repeated recommendation in his newsletter to buy
starting in Autumn of 1990 and throughout 1991.
shares appreciated by almost 100,000% from 1990 through 1998 (each $1,000 dollars invested turned
into a million bucks).
sold his company in Austria in 1990. In the same year he moved his young
family to the
U.S. First they lived in
for six years. Right away in the
U.S., he started a number of
including a publishing company, a mortgage bank and as a car enthusiast
also a luxury automobile dealership.
1993, through some unfortunate circumstances Dietmar was faced
with some difficult business challenges. He
didn't give up though and he quickly reorganized his privately held
company. At the end of
1996, Dietmar's company was proud to show three years of
consecutive revenue growth of 272% (1994), 310% (1995) and
390% for 1996.
Finally in 1996, Dietmar moved with
his family to the Wiild West, to
which he has called his permanent earthly residence ever since.
Las Vegas from the first time he visited
the desert town back in 1980.
In 1996, real estate was comparatively cheap in
with many opportunities vs. the ever increasing home prices on the East
had a vision for a super luxury resort, the
Although the resort's signature features were high cascading waterfalls, the
Cascada wouldn't be modeled after one of the
rather cheesy themed resorts found all over
at that time. This hotel would be different as it would be stylish with
gold and copper reflective glass and with pinstriping, and it would consist of curved towers.
In short: this design was a unique
award-winning architectural designer Kelly Everson, Dietmar
created the breathtaking
Cascada resort design and concept which
he introduced to the
public in 1997. While the actual
was never built in
Las Vegas, a number of similar structures and significant elements derived
Cascada design and concept have been erected
in Las Vegas resorts since the
turn of the new millennium.
One of Dietmar's superior expertise is the stock market. With now
over 35 years of experience and many years of a highly successful track record with
exceptional returns, investing and trading remains his primary business
discipline. While Dietmar developed the MimoMat high-frequency
trading strategy at the beginning of the new millennium, he later
developed a unique analysis program to discover high-growth stocks and pinpoint
the exact entry points within their upward cycle.
Spring of 2009, he jumped into the beaten down financial stocks and into stocks of homebuilders. All of these stocks soared in
their stock price within just a short period of time after he
invested in these companies. In the quick rebound of the market,
Dietmar's portfolio skyrocketed by over 180% within just 2 months.
August 2012, his precise stock picks became legendary like e.g. Netflix
and Facebook at very low entry points. Then in Spring 2013, Dietmar
discovered Tesla Motors and the stock soared by 381% within just one
year. Every year he's finding a few high-quality stocks with significant stock
price appreciation potential. This analysis model, which in essence is
based on comparative future potential market cap, has produced solid three-figure
returns year after year.
artworks have been included in several special collections like his
e.g. in the
Saatchi Art Gallery "Inspired
by David Hockney" collection, and his "American
Icon" artwork was used by General Motors in the 2014 "GMC
Summer Heat" campaign. With the approach of 2015,
his new series of large iconic art photographs have now become very much
in demand all around the world as exceptional collectible artworks.
As music was always on his mind, Dietmar
created a music CD with the title
"Nice To Meet Ya!"(1994) with relaxing instrumental compositions. Today, songs from
this CD are still popular,
especially via digital downloads on e.g.
Over the years, Dietmar has
been actively involved in Christian
missionary work around the globe. Aside from being an integral part in
building local churches in
USA), he also established
Giadoni Mission Christian Outreach.
This outreach is supporting
the distribution of the Word of God and it is also engaged in
delivering healthcare supplies and material needs to the needy around
Dietmar established the exciting
Mission Philippine Islands outreach
which led him to conduct mission trips to the Philippine Islands.
Politically, he has served as an Honorary Chairman of the
Business Advisory Council. He also served the State of
Nevada as an honorary member on the
Presidential Business Commission. In
2005, he was selected for inclusion in the
Republican Presidential Honor Roll;
2003, he was named Nevada's Businessman of the Year by the President's
Business Advisory Council of the National
Dietmar has served as a judge for prominent national and international
publishing competitions. Over the years, he has
also received a few honorary Doctorate degrees.